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Home Staging – Your Key to Selling Success

Home Staging – Your Key to Selling Success

Your Key for Selling Success: Home Staging

IF … you had just 1 TOOL that could help your listings SELL faster and at the best possible price, would you use it?

IF … you had just 1 TOOL that could help your clients keep MORE of their equity, would you want to share it with them?

IF … you had just 1 TOOL that could help you make MORE money on a sale of a home, would you want to learn more about it?

Then Home Staging … is your key tool for selling success!

It’s All About… The Presentation. Would you go to a listing presentation dressed like this?

It’s All About… The Presentation. Would you go out on a date looking like this?

It’s All About… The Presentation. Would you go out on a date with this person?

It’s All About… The Presentation.
Think About THIS: When a Buyer views a listing online, they are actually ‘interviewing’ that property.
When they see it in person, it’s a date!

It’s All About… The Presentation.
When you list a house, its condition and appearance is a reflection on you!
What do you want your listings to say about you as a real estate agent?

It’s All About… The Presentation
Every listing should be Staged
A Staged listing says that you: “Are QUALITY” “Are ATTENTIVE” “Are SUCCESSFUL” “Are PREPARED” “CARE”

Staging Works!
We Know That
… Home Staging helps sell houses faster!
… Home Staging helps sell houses for more money!
… Home Staging works!

Why Listings Aren’t Staged
• Agent is afraid of not getting the listing
• Agent pre-judges the Seller’s $$$ situation
• Agent is afraid of hurting the home owner’s feelings
• Agent doesn’t know how to get the Sellers on board
• Agent thinks the property looks ‘OK’ now, so why bother?

We Know That …
A home for sale is nothing more than a product or commodity.
For a product to sell, it has to be properly prepared, packaged, presented and promoted.

Time is Valuable We need to be MORE concerned about wasting time, money, and energy on marketing a poor product.

Theory: If Time = Money Then in Real Estate, Less Time on Market = More Money For both you and your client.

Formula for Loss T – P – E = UC

Time on Market minus Price Drop minus Loss in Equity equals Unhappy Client
Unhappy Client = No Referrals or possibly a lost listing

Formula for Success H – T + E = S

Home Staging minus Time on Market plus More Equity equals Success!

Time = Money. Therefore, Home Staging = Success!

To learn more about how professional Home Staging and photography can make you a more successful real estate agent, call:

Lew Corcoran, ASP®, IAHSP
Accredited Staging Professional Professional
Real Estate Photographer

Decora Photography
Phone: (508) 258-8039
Website: www.DecoraPhotography.com

Serving the Boston South Shore, Southeastern Massachusetts, Cape Cod, and Rhode Island

Decora Photography – Home Staging, Real Estate Photography, Walk-Through Videos, Floor Plans, and Virtual Tours

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